Should you Open a Plumbing Business
in This Economy?
Can you compete with business who already control the market?
Will customers buy during these economically difficult times?
Yes! Yes! and Yes!
As Jeff a plumber in SC, Owner of Plumbing Solutions LLC, has found: "What makes a business strong really hasn't changed. "The reality of the problem is, we are in a economic turmoil. The problem however will not get better from a surge of newspaper, media, and radio critics throwing words around such as "recession" In fact the problem itself has been escalated simply by these constant negative ideas.
John McCain so emphasized on "Joe the Plumber" and the effects of the economy on small business owners that you would think that somewhere along the align we could have mentioned a possible solution? But rather, both candidates did more to reassure us of what we already knew, people are hurting.
With all of this negative, can we find a way to maintain our hopes and dreams as Americans of owning a business? As Jeff puts it:
"In our area traditionally there have been 3 major competitors that have controlled the market. This along with the economic news made us feel we had little chance to survive, but thankfully we found that what makes a business strong still hasn't changed. Customers still need service and if you can provide that service, you can do business. Honesty, hard work, strong customer service, and the desire to do right by your customers can lead to a very successful business plan in any economy."
So how has Plumbing Solutions LLC, a small plumber in SC, managed to go from small time to big time in this economy? How can this be used in your business?
"Simply put we are always learning. Everyday we study our trade, study our customers, find out what they need. We are always managing and re-establishing effect means of reaching our customers and providing quality services that make them repeat customers. We don't want to make a sell, we want to earn a customer."
When asked, Jeff how can other business benefit and grow in these times, in short how can they apply what you've done to there business:
"Well, again its easier than it seems. We have been serving customers with plumbing in the SC areas of Columbia, Chapin, Lexington, Irmo, Richland, and Gaston for the past 5-years. In that time we have noticed one thing remains true about all customers. They want options. For them to have options there needs to be a variety of businesses to choose from. The key then for gaining these customers is to set yourself apart. You don't have to be the best at everything. Find an element you can bring to your services that no other can do quite as well and market on that. For example we market that we are 20-30% less than our competitors. This is true. Do to our low overhead and keeping our service offerings targeted to specific customers we are much less than the competition on these services. We target what we do best and we do it better, faster, and cheaper than the competition. When you are able to do that in a targeted area, with targeted services, the result is you stand out. You are the best fit for the customer."
In short, I hope everyone can see that "Troubled Economy Doesn't mean Troubled Business". And "Joe the Plumber" best of luck to you!
This article was written by Jeff Pindak and based on an interview with Plumbing Solutions LLC in Columbia, SC.
Plumbing Solutions LLC
(803) 479-0609
www.plumbingsolutionsllc.com
plumbingsolutionsllc@gmail.com

